Expertise with a Mother’s Touch
At the heart of Bright Side Pediatric Dentistry is Dr. Laura Goodell, a dedicated pediatric dentist whose expertise is only matched by her compassion for children’s well-being. With over a decade of experience, Dr. Goodell combines her deep knowledge of pediatric dentistry with a mother’s instinctive touch.
Raised in the Madison area, Dr. Laura Goodell graduated from the University of Wisconsin-Madison with a dual honors degree in Psychology & Neurobiology. She refined her talent at the University of Pennsylvania, earning her Doctor of Dental Medicine (DMD) before delving into an impactful residency at Cincinnati Children’s Hospital Medical Center. It was there she transformed into a pediatric dentist of distinction, a journey crowned by board certification—a true mark of her dedication to children’s smiles and health.
Expertise with a Mother’s Touch
At the heart of Bright Side Pediatric Dentistry is Dr. Laura Goodell, a dedicated pediatric dentist whose expertise is only matched by her compassion for children’s well-being. With over a decade of experience, Dr. Goodell combines her deep knowledge of pediatric dentistry with a mother’s instinctive touch.
Raised in the Madison area, Dr. Laura Goodell graduated from the University of Wisconsin-Madison with a dual honors degree in Psychology & Neurobiology. She refined her talent at the University of Pennsylvania, earning her DMD before delving into an impactful residency at Cincinnati Children’s Hospital Medical Center. It was there she transformed into a pediatric dentist of distinction, a journey crowned by board certification—a true mark of her dedication to children’s smiles and health.
Dr. Goodell’s professional path is marked by a profound commitment to growth and education, integrating groundbreaking research and advanced techniques to offer exceptional care. Her early years in Cincinnati were not just about practicing dentistry but about immersing herself in community outreach and advocating for children’s dental health, as evidenced by her instrumental role in creating the interactive “Inside the Grin!” for the local children’s museum.
For Dr. Goodell, the art of pediatric dentistry goes beyond the technical—it’s about creating an environment where laughter is the best medicine, and education is the cornerstone of every appointment. She’s a steadfast educator, equipping parents with the tools and knowledge for a healthy dental regimen, ensuring the seeds of oral health planted today will flourish for a lifetime.
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Affiliations
- Hospital Privileges – Children’s Hospital of Wisconsin
- American Academy of Pediatric Dentistry
- American Board of Pediatric Dentistry – Diplomate
- College of Diplomates of the American Board of Pediatric Dentistry
- Wisconsin Pediatric Dental Association
- American Dental Association
- Washington Ozaukee County Dental Association
- Wisconsin Dental Association
Balancing professional achievements with a vibrant family life, she enjoys a range of activities from painting, gardening, and practicing pilates, to cheering on the Brewers. Her calendar is as full as her heart, with youth sports, community events, and the daily dance of family life. Yet, in all this activity, her focus remains clear: guiding each child toward a future of bright smiles and robust oral health.
Dr. Goodell’s professional affiliations and ongoing educational pursuits reflect her unwavering commitment to her field. As a mentor, leader, and advocate, she remains at the forefront of pediatric dental care, ensuring every child’s visit to Bright Side Pediatric Dentistry is a step towards a lifetime of healthy, confident smiles.
Affiliations
- Hospital Privileges – Children’s Hospital of Wisconsin
- American Academy of Pediatric Dentistry
- American Board of Pediatric Dentistry – Diplomate
- College of Diplomates of the American Board of Pediatric Dentistry
- Wisconsin Pediatric Dental Association
- American Dental Association
- Washington Ozaukee County Dental Association
- Wisconsin Dental Association
Bringing Confidence to Every Smile
For Dr. Emma Cullen, pediatric dentistry is about more than healthy teeth. It’s about helping children build confidence, overcome challenges, and feel proud of their smiles. Whether a child is visiting for the first time or working through dental anxiety, her goal is to create a positive experience where every patient feels heard, supported, and comfortable.
Originally from Wisconsin and raised in the suburbs of Chicago, Dr. Emma is excited to return to the Milwaukee area and serve families in a community that feels close to home. Her interest in dentistry began after a gymnastics injury while competing for the University of Pennsylvania, where she experienced firsthand how dental care can restore confidence and well-being.
Bringing Confidence to Every Smile
For Dr. Emma Cullen, pediatric dentistry is about more than healthy teeth. It’s about helping children build confidence, overcome challenges, and feel proud of their smiles. Whether a child is visiting for the first time or working through dental anxiety, her goal is to create a positive experience where every patient feels heard, supported, and comfortable.
Originally from Wisconsin and raised in the suburbs of Chicago, Dr. Emma is excited to return to the Milwaukee area and serve families in a community that feels close to home. Her interest in dentistry began after a gymnastics injury while competing for the University of Pennsylvania, where she experienced firsthand how dental care can restore confidence and well-being.
Dr. Emma earned her undergraduate degree from the University of Pennsylvania before receiving her Doctor of Dental Surgery degree from Marquette University School of Dentistry. It was through Marquette’s mentorship programs that she first connected with Dr. Laura Goodell and discovered a shared passion for pediatric dentistry.
Her interest in caring for children and patients with special healthcare needs led her to Cincinnati Children’s Hospital Medical Center, where she completed advanced specialty training in pediatric dentistry. There, she developed an approach centered on patient safety, trust, and individualized care.
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One of Dr. Emma’s favorite aspects of pediatric dentistry is the opportunity to build meaningful relationships with children and their families. She values the trust parents place in her and enjoys partnering with families to establish healthy habits that support growing smiles for years to come.
A quote that has inspired her since childhood is, “Of all the things you wear, your smile is the most important.” Today, she considers it a privilege to help children discover the confidence behind that smile while making dental visits a positive part of growing up.
Outside the office, Dr. Emma enjoys cheering on the Green Bay Packers, exploring new restaurants and breweries, and spending time with family, friends, and her fiancé. She is honored to be part of the Bright Side team and looks forward to serving children throughout the community.
One of Dr. Emma’s favorite aspects of pediatric dentistry is the opportunity to build meaningful relationships with children and their families. She values the trust parents place in her and enjoys partnering with families to establish healthy habits that support growing smiles for years to come.
A quote that has inspired her since childhood is, “Of all the things you wear, your smile is the most important.” Today, she considers it a privilege to help children discover the confidence behind that smile while making dental visits a positive part of growing up.
Outside the office, Dr. Emma enjoys cheering on the Green Bay Packers, exploring new restaurants and breweries, and spending time with family, friends, and her fiancé. She is honored to be part of the Bright Side team and looks forward to serving children throughout the community.
